75 Ad Agency New Business articles, posts, reports, surveys and white papers

There is a growing roster of ad agency new business blogs that provide a platform for thought-leaders to exchange ideas, learn from each other and their audience. 

From these I have I’ve created a repository of 75 ad agency new business articles, posts, white papers, reports and surveys discovered as part of my daily reading:

1. 10 steps to win more new business from first meetings
2. From the first presentation to the final. Keep your Ad Agency in the game
3. Where Do You Find Your New-Business Directors?
4. RSW Study Reveals Most Internal Agency Business-Development Efforts Fail 
5. What Ad Agencies Can learn From Proctor and Gamble’s Sales-Based Compensation Model.
6. 4 steps to benefit from focused learning and strategic targeting during slowdowns
7. The Small Agency Interactive Blues
8. Turning Trade Shows into New Business Machines
9. Client Procurement Depts. Ad Agency Friend or Foe?
10. What’s the best place in the pitch order for an Ad Agency?
11. Ad Agency New Business Skill: Role Practice Training for the Main Event
12. New Business Skill: Identify What You Learned In Order to Improve
13. Taking the First Step in Ad Agency Growth from Social Media
14. The 3 C’s to Successful Pipeline Building
15. Ad Agency New Business Metrics Funnel Drives Growth
16. Do you buy or build your ad agency’s new business database?
17. The Second Hardest Part About Prospecting
18. Fear of the Cold Call. Rx for Ad Agencies
19. Agency Pitch Addiction Claims More Victims
20. Improving Ad Agency New Business Closing Ratio’s
21. 5 Reasons why tasking account people with new business leads to disaster
22. New Business Lead Generation: How to Handle Rejection
23. The Changing Role of Ad Agency Rainmakers
24. Ad Agency Data Reliability Resource
25. Accelerated Organic Growth
26. Potential New Ad Agency Client or Waste of Time….Which One Are They?
27. When Growth Stalls For Ad Agencies
28. THE Two Sources of Ad-Agency New Business
29. The New Credentials Session: One Hour Closer to the Win
30. Is Social Media Making Prospect Databases Irrelevant for New Business?
31. Ad Agency Guide To Breaking In To New Categories
32. Driving Inbound Ad Agency New Business Leads
33. How Agencies Overcome the Economic Slowdown? Get Aggressive
34. Why You’ll Lose Your Next Pitch 
35. Excel Kills Ad Agency New Business
36. Agencies Great at Marketing Others. Most Horrible at Marketing Themselves
37. Keep Quiet, Ask Questions to Woo Prospects
38. Gen Y, Shapeshifting, and What the Future May Hold for Ad Agency New Business
39. The Importance of Agency Culture
40. Why Outsource New Business?
41. Total Immersion New Business
42. Latest Mirren New Business Research Findings
43. Sad But True: How One Ad Agency Completely Blew Their New Business Credentials Presentation
44. The Dysfunctional Client and Ad Agency Relationship
45. Distinguish Yourself From Your Ad Agency’s Competition to Drive New Business
46. 25 Things About Pitching to Win
47. Should Ad Agency Pitches and RFPs Be a Thing of the Past?
48. Prospecting is a numbers game and knowing your numbers is the key to success
49. Where the Spending Is: Pinpointing the Right Opportunities Now
50. Ad Agency Survey Finds Traditional New Business Methods Aren’t Working
51. How PJA Build a Three Year Winning Streak: The Good, the bad and the ugly
52. Getting Prospects on the Phone When No One is Answering
53. When Your Agency Loses, Don’t Try to Move on Too Soon
54. Targeting and Converting Low Hanging Fruit
55. Avoiding the Long Cold Winter
56. Ad Agencies Need A Consistent PR Strategy for New Business
57. Ad Agency New Business Plans: Make them real
58. You’re in Show Biz Now: Lessons Learned From a Casting Director
59. Is Your Ad Agency’s Story Newsworthy?
60. Social Media Deception. Warning to Ad Agencies and Clients
61. Edward Boches, CCO for the Mullen Agency: What Twitter Can Do For You
62. Tweeting Your Way to New Prospects
63. Improving Ad Agency New Business Closing Ratio’s
64. A Plea to Ad Agencies: Give the cobbler’s children some new shoes
65. Ad Agency Arrogance is Not a Winning Position
66. To be successful, a good new business hunter needs to feel their boss’ confidence
67. Twittering Away on Business Development
68. Clients Site Creative as the Main Reason for the Ad Agency Review!
69. Good News Bad News!….at any time 30% of clients are looking for a new Agency
70. Unconventional Times Call for Unconventional New Business Methods
71. Sometimes Even Ad Agency New Business Needs a Vacation
72. Worst of RFI’s & RFP’s
73. Best of RFI’s & RFP’s
74. New Business Imperatives for 2009: Cleve Langton’s Top 10 “Do’s and Don’ts”
75. Are You Differented… Or A Cliche?

These are some of my favorite sites for ad agency new business resources: 

• 4 A’s Business Development Blog 
• Ad-ology’s Marketing Insights Today
• Advertising Age’s Small Agency Diary
• Brent Hodgin’s The Mirren Blog
• Clive Maclean: Delivering Profitable Agency Growth
• Dave Currie’s New Business Dingo
• Don Beehler’s Telling Your Agency’s Story
• Jason Baer’s Convice & Convert
• Mark Sneider’s “The ANB”
• Todd Knutson’s New Business Intel
• Second Wind Online

You are invited to share your favorite agency new business resources in the comment section below.

The post 75 Ad Agency New Business articles, posts, reports, surveys and white papers appeared first on FUEL LINES.